Market segmentation strategies involve dividing a broad target market into smaller, more defined groups based on shared characteristics such as demographics, behavior, geography, or psychographics. By understanding these segments, businesses can tailor their marketing messages, products, and campaigns to meet specific customer needs effectively. This approach enhances customer engagement, improves conversion rates, and maximizes ROI by focusing resources on the most profitable audience segments. https://www.youngurbanproject.....com/market-segmentat
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